Schema Markup Kya Hai? WordPress Me Schema Markup Kaise Add Kare [2 Methods]

 

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Hello friends, Today I will be present again with an important information related to WordPress SEO. In this post, we are going to tell you about the importance of Schema Markup in SEO and also how do we add schema markup data to the wordpress blog? Gonna tell you about it If your blog is in WordPress then this post can be useful for you and through this you can improve the SEO of your site.

One way to bring your site to better position in Google is that we will have to add schema markup to our site. This will let the search engine know about every part of our site and this will make our site look different in the search engine. When the schema markup is correctly added to the site, then it allows the search engine to know on which topic the content is in the site and its rating.

While searching in Google, you must have seen many times that there is a star rating show in the result of any site, it is from this schema markup data. When schema markup is added to a site, the search engine understands it well and shows it in a good position. In this post, we will tell you about adding schema markup to WordPress site. If your blog is on wordpress, then follow the steps mentioned in this post and increase the search engine ranking by adding schema data to your site.

Table of Contents

Schema markup is an SEO project, which has been created by meeting some of the most popular search engines in the world. These include Google, Microsoft, Yahoo, and Yandex. We have to add schema markup as HTML to our site. With this, the search engine is able to understand well about the content and html structured data of our site.
You can make your site search engine friendly by using schema markup data code in your site. This search engine helps in increasing the click through rate. Therefore, when any content of your site shows in the search engine, then there are more chances of clicking in it.

Facebook also has a similar markup, which is named Open graph. When you add open graph markup to your site, then image, title, description etc. to social networks. Will be known about By the way, we are talking about schema markup here, which you can add to your site to give your site a good look in the search engine and increase click-through rates. You can rate the content of your site in SERPs through schema markup. If your site has information about a recipe, then you can give a different look in the search engine by adding the recipe markup. I am telling you the example in the picture below. Here you can see that the star rating show is happening below this site, only by schema markup.

The way I told you about the schema markup above, you must have known about the schema markup a little bit. Now we are telling you what is its importance in SEO. First of all, let me tell you one thing that this does not affect your site's organic search ranking of your site but helps in generating more traffic by increasing your site's click-through rates.

You will know that through schema markup we can show our post in the search engine with star rating. Make sense, that in recent times users do not see the content of any site. Because he does not have that much time. That is why a higher level users only see the rating of the post or content and visit it. When the rating of a content is good, users click on it the most. With Schema markup, you can not only show the rating in your post, but can also show it according to the type of your post with different style. If you have a recipe post in your site, then you can show your content in good style in the search engine by adding the markup of the recipe. In this way it greatly impacts the SEO of our site.

Now we know how to add schema data to your wordpress site, for this we are telling you two ways here. The first is by the plugin and the second by manually editing the theme. Whatever method you like, you should add schema markup to your site.

Before we tell you about adding schema markup, we want to tell you one important thing that schema markup is already added in many wordpress themes. If you are using a premium theme in your site, then first check whether your site already has schema data added or not. For this you login to Google Webmaster Tool and Google Webmaster -> Search Appearance -> Structured Data Go to

If here in the top “We do not detect any structured data on your site.” If written, it means schema markup is not added to your site. You should add schema markup to your site. Apart from this, if you use Genesis theme in your site, then you do not need to add schema markup data. Because it is already added to it. All we are telling you below 2 method, by which you can add schema markup to your site.

1st Method: (Adding Schema data with Plugin)

You can also add schema markup to your WordPress site through this method. It is very simple method and it is recommended method for new user. We are telling you the name of some plugins below. Install any plugin After installing it, schema markup data will be added to your site.

1. All In One Schema.org Rich Snippets
2. WP SEO
3. WPSSO – Complete Meta Tags and Schema Markup for Social Sharing Optimization & SEO
4. Rich Reviews

Install any of the above mentioned plugins and after that schema markup will be added to your site and when you write a new post in your blog, there will be an option in the bottom, in which you have to select the post type or rating. If you select it, then your post in the search engine will be on good ranking.

2nd Method: (Adding Schema Manually)

Now we are telling you to manually add schema markup in the site. With this you can add schema.org data to your wordpress theme without any plugin. Remember one thing that there is a risk in following this method. That is why if you have knowledge of coding then only follow this method. If you do not know the coding then you can follow the 1st method. If you make a little mistake in theme editing, then your site will not be open and many more issues may come up. So let's now tell you step by step.

Step 1:First login to your wordpress blog and Dashboard-> Appearance -> Editor Go to

Step 2: Now you have to open some files here and make some changes in it and save it. We are telling you the name, the files in which changes have to be made

1.HEADER.PHP
2.INDEX.PHP
3.SINGLE.PHP
4.PAGE.PHP
5.SIDEBAR.PHP
6.FOOTER.PHP

Step 3:

(1) First open the header.php.

1. Find the code given below here.

>

Now replace this code with the code below.

 itemscope = "itemscope" itemtype = "http://schema.org/WebPage">

2. Find this code:

Replace with:

3. Find this code:

Replace with:

4. Find this code:

Replace with:

5. Find this code:

Replace with:

(2) Now open index.php.

1. Find this code:

Replace with:

2. Find this code:

>

Replace with:

 itemscope = "itemscope" itemtype = "http://schema.org/BlogPosting" itemprop = "blogPost">

3. Find this code:

Replace with:

4. Find this code:

Replace with:

5. Find this code:

6. Find this code:

Replace with:

7. Find this code:

Replace with:

8. Find this code:

Replace with:

9. Find this code:

Replace with:

(3) Now open single.php.

1. Find this code:

Replace with:

2. Find this code:

Replace with:

3. Find this code:

Replace with:

4. Find this code:

5. Find this code:

Replace with:

6. Find this code:

Replace with:

7. Find this code:

Replace with:

8. Find this code:

Replace with:

(4) Now open page.php.

1. Find this code:

Replace with:

2. Find this code:

>

Replace with:

 itemscope = "itemscope" itemtype = "http://schema.org/BlogPosting" itemprop = "blogPost">

3. Find this code:

Replace with:

4. Find this code:

Replace with:

(5) Now open footer.php.

1. Find this code:

Replace with:

(6) Now open the sidebar.php.

1. Find this code:

Replace with:

---

---

Now after saving all the files, schema data will be added to your site. Keep in mind one thing that if you change the theme of your site, then the schema data will be deleted, i.e. again it will have to be added. If you have to show the rating in your post or add another schema, then you use the plugin for this or we will tell you about adding the next time manually. If you have any question related to this post, then comment.

I hope this post has been helpful for you. Share this post with your friends in social media.